KABOB
Retail Intelligence
Smart Shelf & Retail Media Network
KABOB delivers an integrated platform that combines Retail Intelligence, Smart Shelf Automation, and Retail Media Network (RMN) capabilities to help retailers improve operational efficiency, enhance shopper engagement, and unlock new media revenue opportunities.
One Platform. Three Growth Engines
Datar
Understand shoppers and operations
Smart Shelf
Influence purchase decisions at the shelf
Retail Media Network
Monetize traffic and retail assets.
Datar Retail Intelligence
Vision AI + Task Automation + Actionable Reporting
Transform store data into operational insights with AI-powered retail intelligence.
PPE Compliance Detection
Monitor employee safety and operational compliance in real time.
Shopper Profiling & Analytics
Understand customer demographics, behavior patterns, and engagement trends.
Measure footfall, dwell time, traffic paths, and conversion opportunities
Shelf Monitoring & Automation
Basic
Out-of-stock detection
Advanced
SKU-level shelf auditing
Premium
Automated task creation and replenishment workflows
Reduce labor costs
Improve compliance and execution
Increase on-shelf availability
Enable data-driven store operations
Smart Shelf Solution
Connect Products, Shoppers, and Media
Create an interactive shelf experience that drives engagement and sales at the point of purchase
Directional Speaker & Microphone
- Targeted audio engagement
- Voice-enabled shopper interaction
ESL Plus (Electronic Shelf Labels)
- Dynamic pricing and promotions
- Real-time content updates
Display & ESL Synchronization
- Unified product messaging across shelf displays and labels
In-Store Advertising to SKU
- Deliver targeted promotions directly linked to specific products
- Drive conversion at the shelf edge
Improve shopper engagement
Increase promotion effectiveness
Enhance in-store experience
Connect media impressions to product sales
Retail Media Network
Monetize Every Screen, Shelf, and Shopper Interaction
Build a scalable retail media ecosystem powered by first-party retail data
Connector
Retail Media SSP & Network Management Platform
- Campaign management
- Audience segmentation
- Inventory management
- Performance analytics
ADventure
Retail Media DSP & Ad Serving Platform
- Omnichannel campaign delivery
- Dynamic content targeting
- Programmatic-ready architecture
- Real-time optimization
Audience insights
Shopper behavior analytics
Traffic and engagement measurement
Closed-loop attribution
Create new revenue streams
Increase advertiser ROI
Leverage first-party retail data
Connect impressions, engagement, and sales